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Alfa Insurance Names Tommy Coshatt Executive Vice President of Operations

MONTGOMERY, Ala., January 2018 — Alfa Insurance® President Jimmy Parnell has announced the promotion of Tommy Coshatt to Executive Vice President of Operations effective Feb. 1. Coshatt replaces Steve Rutledge, who recently retired following 33 years of service.   

“It is my pleasure to announce Tommy’s promotion to Executive Vice President of Operations,” Parnell said. “He is a natural leader and proven team builder with experience in all areas of the insurance business, which will continue to prove valuable as we work to develop products and corporate initiatives that surpass company and customer expectations. Tommy’s experience, coupled with his innovative vision, will complement the skills of Alfa’s leadership team and strengthen the company’s position for future growth.” 

In his most recent role as Senior Vice President of P&C Underwriting, Coshatt led efforts to improve Alfa’s personalized service by transitioning the company from product-oriented to a customer-focused approach. 

“Tommy has worked with all departments in the organization to develop profitability plans for Alabama, Georgia and Mississippi,” Parnell said. “These efforts are already producing encouraging results and will help us grow business while maintaining our financial strength. I look forward to seeing what else he’ll accomplish in his new role.”  

Coshatt began his career with Alfa as an agent in Hoover, Alabama in 2006 and was promoted to District Manager in 2009. He later served as Vice President of South Alabama Sales before being named Senior Vice President of P&C Underwriting in 2014. Prior to joining Alfa, Coshatt was Manager of Claims Processing for Blue Cross & Blue Shield of Alabama for three years. Additionally, he served as Director of Human Resources for the Birmingham chapter of American Red Cross for six years and was Director of Disaster Services for one year. He holds the Senior Professional in Human Resources Certification from the HR Certification Institute. 

Coshatt said he was excited to be part of Alfa’s executive leadership team and looks forward to strengthening the company’s position within the communities it serves. 

“With experience in both insurance sales and operations, I know first-hand the challenges that insurance providers face in a rapidly changing market,” Coshatt said. “I also recognize Alfa’s competitive advantage is our highly committed employees. By working together, our staff delivers on the promise to be there for our customers when they need us most. I’m proud to be part of a management team that shares this commitment.” 

A native of Birmingham, Coshatt earned a bachelor’s degree in business administration from Auburn University and a master’s degree in public administration from the University of Alabama at Birmingham. He has served on the Alabama Insurance Underwriting Association Board of Directors since 2014. 

Coshatt and his wife of 21 years, Eve, live in Auburn with their two daughters — Emily, 14, and Lindsey, 12. The Coshatts teach Sunday school for junior high girls at Lakeview Baptist Church, where Tommy also serves on the Personnel Committee. 

Alfa and its affiliates provide insurance and other financial services in 11 states. Alfa Life Insurance Co. currently has more than $27 billion in force, and Alfa’s property and casualty companies service more than 1 million policies. There are nearly 400 Alfa service centers with more than 2,500 people dedicated to serving customers’ needs.


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